I won’t get into the down and dirty details of legal entanglements that lasted for years, but most of you recall that, in the 1960s, The Beatles formed their own holding company and record label known as Apple Corps. Indeed, some of the first hits from James Taylor were recorded when he was under contract […]

The other day, I read a column in a tech blog that praised Apple’s performance under Tim Cook and the company’s stellar financial performance, particularly in the last quarter. When Steve Jobs and Tim Cook were compared, it was about the company being managed by an executive rather than an entrepreneur. So far so good, […]

For decades, most everything Apple did was greeted by media and tech pundits with a similar response. You almost think they were using the same word processing template when they claimed there is no way for Apple to succeed, or success was just a fluke. That it happens over and over again nowadays makes you wonder what they […]

Before I start, let me tell you that I still sometimes refer to Apple Watch as iWatch. I suppose old habits die hard, but it’s also true that the media assumed Apple hadn’t given up on the “i” prefix just yet, although it’s more than 16 years since the first iMac was introduced, so isn’t it […]