If you want to know just what Apple did at Wednesday’s media event, you might look check out one of the tech or mainstream news sites for the details. You would expect a straightforward presentation of the new features for the iPhone 7 and the Apple Watch Series 2, how they stand compared to earlier models, […]

I’m writing this two days before Apple is expected to take the wraps off the next iPhone, and you’ll read it a day before. But the discussion is already spinning towards its successor. in fact, there are a number of online complaints that the iPhone 7 won’t be such a big deal, that you might as well […]

It didn’t come as much of a surprise. On Monday, Apple sent out those expected announcements to a number of media outlets, inviting them to “See you at the 7th” at the Bill Graham Civic Auditorium in San Francisco. The keynote begins on Wednesday, September 7th at 10:00 AM Pacific, the usual time for an Apple […]

People outside of Apple frequently criticize the company and what it’s doing. That’s perfectly acceptable. Whatever Apple does is ripe for the picking, even if the brickbats are totally unfair. That’s to be expected. Some of those criticisms come from people that gain credibility because of a past association with Apple. A key example is the […]