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    More Evidence the iPhone 7 is More Than a Modest Refresh

    September 20th, 2016

    Despite the endless claims that the iPhone 7 is a minor update compared to previous models, the reviews clearly indicate that it’s a whole lot more significant in many ways. To see what I mean, do a little online research about the major changes in new iPhones in recent years. Other than form factor — […]


    Newsletter Issue #877: What You Won’t Learn From Apple About the iPhone 7

    September 19th, 2016

    Every single year, there has been one constant about the iPhone. After the three-day launch weekend, in which customers actually receive them, Apple has revealed sales figures. Year after year, those numbers have increased, thus breaking records. But it wasn’t always so simple. In 2013, when Apple announced record sales for the iPhone 5s, moving […]


    Reporting iPhone Sales Without Reporting iPhone Sales

    September 15th, 2016

    When Apple announced it would no longer be releasing launch weekend sales totals for the iPhone, the stock price dropped. This is a key metric used by the media, and evidently Wall Street, to assess the new model’s sales potential, even though Apple is alone among tech companies to reveal such information. But such data is, for Apple, […]


    The Anti-iPhone Chatter Continues

    September 6th, 2016

    I’m writing this two days before Apple is expected to take the wraps off the next iPhone, and you’ll read it a day before. But the discussion is already spinning towards its successor. in fact, there are a number of online complaints that the iPhone 7 won’t be such a big deal, that you might as well […]