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    Get Ready for the iPhone 6 Hype Machine

    August 14th, 2014

    If the published reports are correct — and they have yet to be confirmed by Apple — there will be a media event on Tuesday, September 9th to announce the next generation iPhone. Keeping with past as precedent, it’ll be called the iPhone 6, and will present some heavy-duty changes in form factor, particularly a […]


    About Mistakes and Non-Mistakes

    July 25th, 2014

    In the course of checking out speculation about whether Apple will release two iPhone 6 configurations at once, or stagger the releases, I came across a curious claim. What sort of claim? Well, that Apple made a mistake releasing the iPhone 5c and iPhone 5s at the same time last year? A mistake you say? […]


    The Apple Financials Mixed Bag Report

    July 23rd, 2014

    The earnings season for the June quarter is coming to an end, and, as has been the case in recent years, Apple’s results get high priority in the media coverage. This time, there are different good or not-so-good reactions, more so than I usually see when Apple is in the headlines. So it’s clear that […]


    The iPhone 5c Myth

    July 3rd, 2014

    There’s a common meme in the tech and financial media that Apple’s mid-priced iPhone 5c was an embarrassing failure. This was no doubt buttressed by the statement from Tim Cook last January that the projected sales mix was off for the December 2013 quarter. This meant that more copies of the iPhone 5s were sold, […]