So one of the cable TV news networks interrupts the broadcast one morning this week with a musical stinger meant to signify a major news story. The story? Well, it seems that Apple plans to hold a media event in early March (perhaps Thursday, March 1st) to launch the iPad 3. This is a world-changing […]

For several years, I have written at great length about the problems that arise when Consumer Reports tackles tech gear. Yes, the magazine has a stellar reputation, in large part because tested products are all bought retail, they don’t take ads from other companies, and don’t even allow those companies to quote CR reviews in […]

There have been some stories in recent weeks suggesting that Apple is readying an all-new iPhone 5 for introduction at the WWDC this June. This is the “real” iPhone upgrade that so many industry pundits suggested Apple would deliver last October, only Apple doesn’t operate by the same timetable they do. To them, the iPhone […]

I’m sure you realize that the release of Apple’s financials is a staged event. The numbers were already present long before they were unleashed to an expectant audience. The don’t just emerge full blown in an email from the company accountant, ready to immediately present to the financial analysts, investors, and the public at large. […]