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    The Patent and the Reality

    February 22nd, 2013

    So there’s a report this week about a new patent application from Apple for a wearable watch-like device, which some are taking to demonstrate the reality behind Apple’s alleged plans to deliver this so-called iWatch in the very near future. Add to that the recent report that Apple has some 100 people working on the […]


    Newsletter Issue #688: Crazy Suggestions for Apple Products

    February 4th, 2013

    The pundits complain about Apple all the time, particularly the decision to supposedly leave tens or hundreds of millions of potential sales on the table because they won’t build a product that answers a specific need. Consider how Apple, by limiting product configurations to the minimum, may not be delivering what the customer wants. Even […]


    The Apple Report: Time to Return to Sanity?

    January 29th, 2013

    For one day, at least, it appeared as if the Wall Street freakout over Apple’s past and future prospects might be abating. The stock price had begun to soar way ahead than the market, increasing by nearly ten dollars per share at the end of the trading day, but that could be a blip. Predicting […]


    They Want Apple to Fire Tim Cook

    January 25th, 2013

    So in the wake of Apple missing analyst expectations for sales and profits during the December quarter, some members of the media have decided that Tim Cook has to go. It’s all his fault, and they need to get someone in there to fix what ails Apple. Or maybe call a medium and contact Steve […]