Most of the time, when I receive a product for review, I’ll also receive a set of so-called reviewer’s notes from the manufacturer or publisher. They are designed to emphasize the salient points, and make a strong pitch for a positive review. If you follow the writeup in the order the company specifies, however, you’ll […]

Apple did reasonably well in 2015, earning record profits and expanding from two OS platforms to four with the Apple Watch and Apple TV. That it all seems to work as well as it does, more or less, may seem a miracle to some. How many tech companies manage a similar effort successfully? Well, Google […]

If we all had the same expectations and preferences, there might be only one product in each category. So if everyone preferred Coca Cola to Pepsi or 7 Up, would there be a need for any other fizzy soft drink? What about Nestle bottled water over Aquafina or Desani? Should one company’s idea of a “pure, […]

As most of you know, whenever Apple has a problem with hardware or software, it can make huge headlines. I said huge! One telling incident occurred last year, when the iOS 8.0.1 update essentially bricked any model from the iPhone 6 series. Apple had it up for maybe an hour or so before it was […]