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    For Apple the Hits Keep on Coming

    April 19th, 2013

    So there’s a report this week, unconfirmed as usual, that Apple has severely cut back on component orders. As you might imagine, the already sinking stock price has tanked big time. If this claim were true, it would mean that sales of Apple gear have really fallen to lower than expected levels. If it were true. […]


    The Apple Report: Losing the Faith?

    March 29th, 2013

    Loyal Apple customers haven’t had an easy ride over the years. For those of you who started using Macs back in the 1980s, at times you wondered whether the company would be bought out and fade away, or just shut down. This was particularly true in the early 1990s, long after the enforced departure of […]


    Do We Need a Rush of Apple Product Intros?

    March 28th, 2013

    As we approach the second quarter of 2013, and Apple’s stock price remains down in the dumps, you have to wonder what the company is preparing for its next act. So far this year, Apple product changes or refreshes have been relatively minor in the scheme of things. The MacBook Pro with Retina display may […]


    The iMac and the Timing Dilemma

    March 22nd, 2013

    Last October, Apple introduced a major refresh for the iMac. The 2012 version was thinner, at least at the edges, promised a better quality picture, and, oh yes, didn’t have an optical drive. Apple made a huge deal touting the fact that the iMac was a mere 5mm thick at the edges, although it fattened […]