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    What About the Next iPad?

    May 2nd, 2014

    With reports of flat or declining sales of the iPad, confirmed in Apple’s March quarterly results, some clearly worry about the future of the tablet. Sales were reported as 16.3 million, compared to 19.5 million last year, which is a pretty big drop, a figure noticeably lower than analyst estimates. Of course, it’s also questionable just how […]


    Using Rumors as Excuses for Other Rumors

    April 23rd, 2014

    Say have you seen the iWatch? What’s that you say? Apple hasn’t released such a beast? Well, yes, but wasn’t there a rumor in the summer of 2013 suggesting that Apple had delayed release because of the complexities in building the product? Supposedly Apple had a large team working on the project, but they just […]


    It’s Not About Rounded Corners

    April 1st, 2014

    The never-ending court battles between Apple and Samsung over intellectual property resumed this week. The two go before a federal court in California for part two of a trial that, in the first case, got Apple an award of $930 million against Samsung for patent infringement. But the check isn’t in the mail. The case […]


    Writing About Products That Do Not Exist

    March 25th, 2014

    Apple has one advantage in saying very little about future products. It gives the media plenty of space to make things up, or at least attempt to speculate about what form those future products might take. This year’s Apple product focus begins with the next versions of the gear with which we’re already familiar, such […]