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    Reviewing Products Without Reviewing Them

    January 13th, 2016

    Most of the time, when I receive a product for review, I’ll also receive a set of so-called reviewer’s notes from the manufacturer or publisher. They are designed to emphasize the salient points, and make a strong pitch for a positive review. If you follow the writeup in the order the company specifies, however, you’ll […]


    The Tech Company We Should Really Worry About

    January 5th, 2016

    As usual with Apple, you’ll read mixed messages from so-called industry analysts on how they’re doing. Some will speak of continued growth, perhaps at a reduced level as markets saturate. Others will speak of no growth at all, or perhaps a contraction, particularly when it comes to iPhones. After all, how many more people are […]


    Some of My Apple Expectations for 2016

    December 31st, 2015

    Apple did reasonably well in 2015, earning record profits and expanding from two OS platforms to four with the Apple Watch and Apple TV. That it all seems to work as well as it does, more or less, may seem a miracle to some. How many tech companies manage a similar effort successfully? Well, Google […]


    Apple in 2016: Making it Better

    December 30th, 2015

    You know, Apple could keep doing what it’s doing and no doubt remain successful. While there are lots of tech and industry pundits who believe they know better,  that Apple is constantly screwing up, sales and profits show otherwise. That doesn’t mean a company necessarily succeeds on the basis of quality — and I can […]