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    Does the World Need a Smaller iPhone?

    December 30th, 2014

    The tech world can be as topsy-turvy as the rest of our little corner of the universe. At one time, Apple’s iPhone seemed positively huge, with an expansive 3.5-inch display. Desperate for ways to compete with Apple’s handset, other companies decided the easiest solution was simply to deliver gear with larger displays. Apple made a move, […]


    The Apple Media Event Report: Let the Silliness Begin

    September 11th, 2014

    Ahead of Tuesday’s Apple media shindig, the skeptics were claiming that Apple was in disarray, and anything less than a grand slam would be a failure. They gave us chapter and verse on what Apple had to do to stay credible and survive, forgetting that the credibility of some of the critics might just be the real question. […]


    The Apple Media Event: Efficiency Rules

    March 8th, 2012

    You just know that when Apple calls on the press to travel to New York or California to attend one of their special events, you can expect a long session with loads of flashy, but often tedious demonstrations. Usually the presentations are 60 to 90 minutes long, and start reasonably on schedule. That was true […]