Apple continues to defy conventional wisdom. On Thursday morning, just when Mac users were still getting accustomed to OS 10.7 Lion, Apple unleashed yet another cat, OS 10.8 Mountain Lion. But unlike previous versions of Mac OS X — which is now officially OS X (Mac is not in the versioning or branding of the […]

I’m sure you realize that the release of Apple’s financials is a staged event. The numbers were already present long before they were unleashed to an expectant audience. The don’t just emerge full blown in an email from the company accountant, ready to immediately present to the financial analysts, investors, and the public at large. […]

When the iPhone 4s first arrived, the critics complained. Despite being “late” on arrival (even though there was no official release schedule), it didn’t look any different from the iPhone 4. Why bother? Of course, that didn’t stop customers from lining up to get one. Even now, there’s a backlog of several days at Apple’s […]

There is a report this week, one getting loads of coverage, that Apple’s genius product designer, Sir Jonathan Ive, has a 50-inch Apple TV in his design studio. If true, it might grant credibility to the growing expectations that Apple has such a product in our future that will go on sale some time later […]