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    Apple and Affordable 5K

    May 21st, 2015

    When does a Retina display hit critical mass? Well, Apple and other smartphone makers have been selling mobile gear with Retina displays, meaning you can’t see the individual pixels at normal viewing distances, for several years. The price of your iPhone, or iPad, never changed. You just got more value for the same money. To […]


    The iMac SSD Transplant Report

    January 14th, 2015

    It’s quite certain that the designers of recent iMacs didn’t consider what might be required if you wanted to change anything more than RAM. And on the 21.5-inch version, you can’t even do that. So this forces you to load up such Macs on Apple’s build-to-order page when you place your order, so you don’t have […]


    So What Exactly is the Best Start in iPhone History?

    October 17th, 2014

    Normally, when Tim Cook introduces an Apple media event, there are lots and lots of numbers. That’s Tim’s expertise, and you expect he’s working his Numbers spreadsheets overtime to select the results that are most favorable to Apple. That sort of happened during Apple’s Thursday media event, where new iPads and a 5K Retina iMac were […]


    The Argument for a Mac Pro

    December 13th, 2013

    Any day now, Apple’s long-awaited Mac Pro refresh will go on sale. Before you consider the spectacular looks that convey the impression of a fashion statement as much as a powerful technological tool, you want to consider the fact that it was long believed that Apple didn’t care about power users. It was all about […]