As most of you know, Apple’s is notoriously secretive about forthcoming products, and rarely says much about the beta test process even when a forthcoming product is demonstrated. So you may know that a new version of Mac OS X — or the iOS — is under development, but most of the information about prerelease […]

The PC industry is in a tizzy in the wake of the unexpected success of the iPad. Where alleged tech industry analysts were talking of tablet sales of as little as five million for all of 2010, Apple moved 3.27 million units during the first three months. In each the next two quarters, sales may […]

The other day I saw what appeared to be an ad for the iPhone, depicting a new app that allowed you to manage your auto insurance policy. But rather than segue to the telltale Apple logo, it turned out that this was actually commercial for GEICO, complete with that lizard-like puppet that serves as the […]

As you know, different market research firms have different number-crunching methodologies, so you can expect that the results will vary, and sometimes be contradictory. A case in point might be the first reports of U.S. PC sales for the last quarter. Depending on which firm’s figures you quote, Apple either gained market share or lost […]