I realize that Apple is being circumspect about the potential for the success of the latest iteration of Apple TV. Yes, there was that irony factor when Steve Jobs labeled it “one more hobby,” but hitting a home run is far from certain. Even at $99, the big question is whether millions and millions of […]

So the story goes that companies with higher-priced gear will most likely fare miserably this holiday season. Yes, folks are still buying lots of high definition TVs, as an example, but they are picking the low-end or smaller screen versions. The expensive models that generate the most profits for dealers and manufacturers may not do […]

Let me get right to the point: I really don’t see any further point in making further predictions about Apple’s new note-books, with the event close at hand, and probably here for many of you when you read this column. In passing, though, I might suggest that Apple has staged a major effort to fuel […]

You’d think a company that owns more than 90% of its primary market would understand how to sell its products and services. After all, isn’t that how they made it to the top? Well, it appears Microsoft hasn’t found the going terribly easy when it comes to convincing individuals and companies that Windows Vista is […]