So put yourself in this position: You purchased an iPhone, an iPod, or a new Mac. The specific product doesn’t really matter, but the important thing is that it doesn’t perform to your expectations. Far from it, in fact. You bought the gadget on the promise that Apple’s gear “just works,” and found that, as […]

The way Wall Street reacted to recent rumors about Steve Jobs and whether or not he’s seriously ill certainly mirrors the common perception that the company he co-founded can’t possibly succeed without him. I can surely understand the reason for this common conception, since we all know how bad things were at Apple in the […]

Many feel that when Steve Jobs left Apple in 1985, the company lost its way, and that it only returned to its core values on his return. Of course it still took a while for Apple to really hit the mainstream, and it came like a bullet out of left field, when the iPod transcended […]