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    Apple’s Financials: Is Less Really Less?

    July 27th, 2016

    Even though Apple’s long run of higher and higher sales every quarter has ended for a while, it does appear that Wall Street isn’t near as bearish about the company’s prospects as one might have expected. Now I don’t presume to understand how the market works, for I might well be a rich man today. […]


    Apple — Any Way to Boost Sales?

    July 13th, 2016

    The bad news comes from Gartner. The Mac reportedly shed market share during the June quarter. At a 4.9% decline, it’s not much, but it stands in contrast to the rest of the PC industry where four of the major players, HP, Dell, Asus and Acer, reported slight increases. Other PC makers fared about the same as Apple […]


    Making Sense of iPhone Sales Projections

    January 22nd, 2016

    When you read the current chatter about iPhone sales for the December quarter, it doesn’t appear so favorable. If there’s going to be any sales increase at all, it’ll be slight. But whatever that figure, there will be a larger percentage of sales of cheaper gear, meaning Apple’s high average sale price will be a little less […]


    Apple and Those Alleged Headwinds

    January 8th, 2016

    So, as in the past, there are once again rumors or alleged stirrings from the supply chain about Apple severely cutting orders for the iPhone for the March quarter. This has caused the expected Wall Street freakout, as if the problems on the market aren’t bad enough. Combine that with the problems China is having propping […]