While firing up the troops during his surprise appearance at Apple’s quarterly conference call with financial analysts last week, CEO Steve Jobs was his outspoken best in trashing the competition. Or, at the very least, providing a sorely needed reality check. Sometimes, Jobs has to say absolutely nothing to push a few buttons. Take the […]

When I recently read the results of the reliability survey from readers of Consumer Reports, I had to wonder why Apple was dead last on the list among note-books, with a rating of 23. While this was not statistically significant compared to the 20 rating granted Lenovo, it seems to portend a potential trouble spot for […]

You have to know that few companies incite such polarized reactions as Apple. Although most people seem to have a positive attitude about the company, some aren’t so impressed. At the same time, most everyone is trying to fathom Apple’s next move, usually without much success, and the same can be said for the impact […]

Fascinating how things change. Back in the 1980s, when Macs became dominant in the publishing industry because of the LaserWriter and PageMaker, you didn’t read about the goings on at Apple in the mainstream press every single day. It’s hard to realize that Apple had a double digit market share way back when, although the […]