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    Apple’s Positive Spin on Things

    February 3rd, 2017

    It’s nice to know that the Apple Watch reportedly hit record sales in the December quarter. It was a banner year, says CEO Tim Cook, except that we can only infer actual sales by looking at the total numbers in the “Other” category in Apple’s financials. From the very beginning, Apple opted not to let […]


    Did Tim Cook Really Dispute Reports of Poor Apple Watch Sales?

    December 7th, 2016

    There’s a general perception that the Apple Watch hasn’t exactly taken off in a big way, at least not yet. I’ve never seen anyone wearing one. Or at least it wasn’t noticeable, not that I’ve gone out of my way to look. In any case, IDC, part of the International Data Group that used to […]


    The Music in Your Pocket Report

    October 25th, 2016

    It almost seems as if a growing number of my columns are very much about comparing the present with the past, or just remembering something I did or observed years ago and how it relates to a current event. So I read an article about the iPod’s 15th birthday. But this is something Apple won’t make […]


    Does Apple Really Need to Rush the Apple Car?

    August 2nd, 2016

    The ongoing stories about the alleged Apple Car and Project Titan have conveyed messages of confusion. The alleged project to create a motor vehicle has allegedly been delayed by problems with personnel and technology. So people are leaving, deadlines are not being met, and maybe it’s all a mess. Add to that the report that […]