More than two months after Steve Jobs took his extended hiatus to recover from his various health issues, some members of the tech media, clearly in desperate search for a story, are suggesting that Apple no longer has any creativity left. The illusion they present is that Steve Jobs was the one-man band who managed […]

The phrase “don’t bother me with facts” is quite apt when it comes to marketing. Those who are most adept at the profession know just how to deliver a mixture of facts and illusion to entice you to buy their products or services. Certainly, I think few of you would disagree that Windows became the […]

The way Wall Street reacted to recent rumors about Steve Jobs and whether or not he’s seriously ill certainly mirrors the common perception that the company he co-founded can’t possibly succeed without him. I can surely understand the reason for this common conception, since we all know how bad things were at Apple in the […]

Welcome to the nasty world of disconnect, where a high-flying company can say anything it wants, even if true, and the stock market prefers to look for troubling news. Of course, that’s a part of that is our tabloid mentality, where we’re always searching for the juicy headlines that make a person or corporation look […]