It’s very easy to tell a company what you want them to build and what features to include. Apple gets huge numbers of wish lists from you and me — and then goes off and does its own thing anyway. Actually, despite what some might claim, Apple really and truly does listen to its customers, […]

I don’t really care if the decision came down from Steve Jobs, Tim Cook or another Apple executive, but the rollout of the new iPhone software was far less troublesome than last year. For one thing, Apple released it two days ahead of the unleashing of the iPhone 3GS (the space no longer is part […]

So it does indeed appear that Steve Jobs has returned to his CEO position at Apple. Whether part-time or full-time may not be terribly clear, but perhaps it doesn’t make much of a difference these days. You see, the real question is how much effort Jobs has really put into the company over the past […]