For several weeks, Apple’s stock was dropping over fake news that iPhone X sales had collapsed. Whether misreading the supply chain tea leaves or just making things up, those stories all turned out to have no basis in fact. Through the March quarter, the iPhone X was Apple’s best-selling smartphone and the best-selling smartphone on […]

Apple has made a huge amount of progress overcoming common impressions of the company over the years, and the unexpected continues to happen. At first, there was a computer named Apple, but a different product, the Mac, had the staying power. in the early days,. the use of a graphical user interface was considered controversial […]

During the days when Steve Jobs ran the show, Apple and the enterprise appeared to exist in different universes. Indeed, it was once common to claim that Macs were consumer computers, and shouldn’t be taken seriously for business use. The interface was too pretty. Besides, there was no software for the Mac, even though that […]

It’s easy to forget when PC market surveys get it all wrong. The facts are simply ignored, as follow-up stories pretend it never happened. So early in October, both Gartner and IDC released surveys of global PC sales. According to IDC, Mac sales totaled 4,901,000, representing a mere 0.3% growth over last year. Gartner, however, […]