While a figure of 13 million sales for a single product would be a huge deal for most tech companies, to Apple, that number, tallied over the six-year life of the Apple TV, means it’s still just a hobby. True, more than half of those sales occurred in the past year, which means that it […]

I suppose it’s going to be a long time before we stop talking about the best-selling biography of Steve Jobs from author Walter Isaacson. It’s filled with fascinating details, and tantalizing clues. Consider Apple’s “hobby,” the Apple TV, which continues to be a product in search of an end game. Now the claim that Jobs […]