Not long ago, Eric Schmidt, late of Apple’s board of directors and the present executive chairman at Google, made the silly claim, at a public event no less, than Android was more secure than iOS. Well, perhaps that was his profound belief, though it bought nothing but laughter from the audience. You could almost feel […]

It is all-too-common these days in the blogosphere and on cable TV news outlets to take a story and just blow it out of proportion. Way out of proportion. A modest misstep or incident becomes a major catastrophe, one that might impact millions of people. But, while I suppose people are impacted when an Apple […]

It’s generally assumed that Apple’s PR machine is top-notch, always on point, seldom making missteps. Executives are rarely made available for interviews outside of a media event, and, even then, responses are almost always carefully rehearsed. When you hear Tim Cook on an interview show, you can almost hear the wheels clicking inside his head […]

All right, you know the score. Apple earns lots and lots of money selling gear that is generally regarded as premium priced. Sure, you can say that Apple’s prices are competitive when you compare, say, a MacBook Air with one of those UltraBooks from Dell or HP. But when it comes to those 7-inch tablets […]