Despite the drubbing Apple’s stock price has taken in recent months, the company remains one of the most profitable on the planet. But Apple didn’t get there paying attention to the critics. When they did listen on one occasion, they ended up almost going out of business. Consider the endless requests to license the Mac […]

I suppose it’s going to be a long time before we stop talking about the best-selling biography of Steve Jobs from author Walter Isaacson. It’s filled with fascinating details, and tantalizing clues. Consider Apple’s “hobby,” the Apple TV, which continues to be a product in search of an end game. Now the claim that Jobs […]

The scenario isn’t uncommon. Your Mac is suffering from constant crashes, or other system anomalies, so you decide, or a technical support person suggests, that you reinstall the OS. In the past, this wasn’t so serious an issue. You got your most recent system DVD, mounted it, and launched the installer. With Lion the rules […]

Yes, we know the Michael Douglas character in the 1980’s film, “Wall Street,” said “greed is good,” but you wonder just how far that can go without hurting your customers. And, no, I’m not about to talk about how the character might have evolved in the forthcoming sequel, since I haven’t read the script. To […]