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    Newsletter #478 Preview: Taking the Mac Seriously After 25 Years

    January 25th, 2009

    You didn’t hear anything about it at Macworld Expo, at least from the mouths of Philip Schiller or any other Apple employee. During last week’s session with financial analysts, Apple’s executives weren’t even asked the question, and they felt no need to volunteer a response. Indeed, the rest of the world is nevertheless observing the […]


    Newsletter #476 Preview: Apple Confronts Yellow Journalism

    January 11th, 2009

    Once upon a time, you had two fundamental classes of journalists. One group worked for regular newspapers or broadcast facilities, plying their trade; the others were employed by the supermarket tabloids, offering up gossip, real and otherwise, about various and sundry celebrities, political figures and notables from the business world. While there are gray areas, […]


    About All Those Apple Rumors

    October 13th, 2008

    Let me get right to the point: I really don’t see any further point in making further predictions about Apple’s new note-books, with the event close at hand, and probably here for many of you when you read this column. In passing, though, I might suggest that Apple has staged a major effort to fuel […]


    Newsletter #461 Preview: The Folly of Blaming Apple for All Your Cell Phone Problems

    September 28th, 2008

    On the one hand, all the mobile phone carriers are spending hundreds of millions of dollars to tell potential customers about their great products and service. Sometimes the ads are about the latest cool mobile device, but others talk about the superior network, with fewer dropped calls and more reception bars. We have one carrier, […]