After the initial flurry of reports about Apple setting up a project to create a car, the talk has sort of died down. This is quite understandable. Even if true, such a beast won’t appear for several years, unless Apple pulls off a miracle in setting up a manufacturing and dealer network. Regardless, there’s always […]

This is a story that still has traction, despite the very questionable concept. The Wall Street Journal publishes a report about an alleged Apple project, code-named “Titan,” to build an electric car. Or maybe an electric van. Or maybe an electric motorcycle? How are we to know what they are really up to even if you […]

I suppose Ford’s executives felt that a partnership with Microsoft to create a new user interface scheme for their vehicle’s infotainment systems seemed perfectly logical. After all, Windows was the number one personal computing platform on the planet — this was before the amazing growth of iOS and Android. Surely giving customers something built by the company […]

So we know that there are a lot of people out there who believe that Apple is toast, what with stock price problems, and with an apparently declining share of the smartphone market. The perception is that, if Apple isn’t number one, they are doomed to a decline into irrelevance. If not today, tomorrow, or […]