At one time, tech pundits wondered what company should buy Apple, and it’s true that, in the 1990s before Steve Jobs returned, that was not beyond the realm of possibility. In early 1996, Apple evidently negotiated with Sun Microsystems — do you remember them? — to sell itself. This came in the wake of the […]

Ever since rumors first arose about an Apple Car, speculation has been fairly consistent. Apple has established a Project Titan, and has leased property in Sunnyvale, CA, near its Cupertino headquarters, at which to develop and test possible prototype vehicles. Recently, a project lead left the company, and there were rumors that Apple’s head designer, […]

This may come as a surprise to some of you, particularly if you’ve purchased a new car in recent years in the U.S. But the average age of a car on the road is 11.5 years. That means that it would be a 2003 or 2004 model, such as the VW Passat GLX I once owned. […]

On Monday morning, Mrs. Steinberg came to me and asked about the Apple Car? “The Apple what”? I responded, and I was somewhat distracted with another task. She pointed me to the TV set, where I observed a certain cable news station interviewing an editor from a well known tech publication who was pontificating on the subject. […]