As I suggested in yesterday’s column, Tim Cook clearly has to meet a higher standard as he moves Apple forward into uncharted waters. In introducing the glass and aluminum-clad iPhone 5, Apple tried to raise the bar again in a hugely crowded market. A whole lot was changed, but most of the essentials were telegraphed in […]

There has been so much speculation about what Apple would announce during the WWDC keynote that I hesitated to take much of it seriously. But I will focus on the reality and some of the key fictions, and maybe a few just-misses. But the opening, with Siri doing the intros, was certainly in keeping with […]

In this weekend’s newsletter, I gave a brief overview of the state of certain compact and mid-sized cars in different price ranges. I was actually quite impressed by the lot as far as comfort and drivability were concerned, certainly compared to the little cars I drove long, long ago. The lone sore spot, and you […]

Over the years, Apple has been urged time and time again by customers and media analysts to build cheaper gear. When they respond at all, the answer is usually the same. Apple won’t build junk, and they cannot find a way to cheapen Macs, for example, without sacrificing quality and features. At the same time, […]