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    So An Apple “Hobby” Leads the Market

    July 17th, 2013

    Officially, Apple TV, a video streaming set top box that costs a mere $99, remains a “hobby” or “grand vision” for Apple, depending on which comments from Tim Cook you take seriously. Perhaps both are correct. However, that doesn’t mean the Apple TV isn’t successful. In fact, it’s the market leader. So here we go […]


    The Slow Growth of Apple TV

    June 20th, 2013

    This week, Apple announced some new apps for the Apple TV “hobby,” or area of interest, or “grand vision.” So you now have HBO Go, from Time Warner, WatchESPN, from Disney, Sky News, Chrunchyroll, an anime subscription service, and Qello, for concerts. All right, I’m not familiar with some of these services, but that’s just […]


    So is Apple Testing a — What?

    February 12th, 2013

    The latest rumor of a possible market disruption about Apple is all about a…wrist watch? As crazy as it may seem, it’s not as if the world of fiction hasn’t described a precedent for such a gadget? Or the world of comics, such as the famous wrist radio used by detective Dick Tracy, or even […]


    How About an Apple TV Digital Hub?

    December 28th, 2012

    As more and more tech pundits continue to rant about a possible Apple smart TV set maybe next year, maybe the year after, I wonder once again if they’re really on the wrong track. However, this is a subject that just won’t die, as you hear speculation about Apple sampling prototype TVs, ordering parts, and, […]