You can say the launch of an all-new Apple gadget may at times be troublesome. While some of you may feel that Apple’s quality control has taken a nosedive in recent years — and you want to blame Tim Cook for it — that’s not quite true. Every so often a new Apple device arrives that […]

AT&T must be looking real hard for extra cash from customers to pay for its planned merger with Time Warner. So I receive regular emails inviting me to upgrade a two-year-old iPhone 6. I might even consider it, though having my phone bill drop by $30 or so a month if I keep the current […]

As many of you know, the common tech media meme about the iPhone 7 is that it’s a very modest update, largely because the case looks very much the same. Curious that this has become a defining feature, even though it will do little or nothing to reflect the quality of the internal workings or its […]

Imagine for the moment that you are involved in marketing mobile gear for one of Apple’s competitors. Sales may be decent enough, but the smartphone space is saturated, and profits just aren’t very high. Since it’s pretty well known that a new iPhone will arrive in September, it’s pretty clear that sales for competing products may […]