Now consider some basic facts before we deal with fantasy. The 2015 MacBook, with a low-power Intel processor, is eclipsed by the iPad Pro in performance. The newest member of the iPad family is about 50% faster. Apple boasts the high-end tablet is also faster than 80% of the note-books sold in the last year, although […]

The other day, I saw a photo of actress Melissa Benoist, star of the TV series, “Supergirl,” wearing her costume while seated on the set crouching over her smartphone. I assume it happened between takes. I don’t know if it was an iPhone or not, but it leads me to the subject of this week’s […]

For a number of years, it’s been the hope of some of Apple’s most severe critics for the company to fail. Not just to fail to grow sales, but to be thrust into irrelevance or go out of business. Of course, that nearly happened in 1997, shortly after Steve Jobs became iCEO, when Apple’s cash would only fund […]

The good news is that the iOS App Store is the most profitable one on the planet for developers. The tight integration of Apple’s mobile platform — and the high migration rate to new versions — means that developers can take advantage of the latest and greatest features and be assured a large number of […]