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    Not About the Expo: The Ticking DRM Time Bomb

    January 9th, 2007

    I can tell you with absolute certainly that 99.99% of all Mac sites are busy ramping up their coverage of Macworld Expo, and we are too, although we’ll focus more on commentary than in presenting things you can read almost everywhere. In addition, a huge portion of the traditional media is right there behind them, […]


    Newsletter #371 Preview: Taking a Long-Term View of Apple Computer

    January 7th, 2007

    In the business world these days, far too many companies are worried about this quarter’s bottom line, so they can make Wall Street analysts — a strange and often ignorant breed — content, along with their stockholders of course. If you tell them that your marketing strategy might not bear fruition for another couple of […]


    Time for Apple to Reinvent the Personal Computer?

    January 4th, 2007

    You know it’s hard to realize that not a whole lot has changed in the way you interact with your Mac, or PC for that matter. Some years back, when I wrote my first book about Mac OS X, I remarked how the interface of the first Mac operating system resembled the new one so […]


    Lies, Lies and More Lies

    December 15th, 2006

    It’s a sure thing that there are different attitudes about the stories you read about Apple Computer. Some are favorable, some otherwise, and others attempt to toe the line. But you have to wonder about the motives when a story is undeniably false. Take that claim, described in yesterday’s commentary, that sales at the iTunes […]