It’s very clear that the words Mac and cheap don’t align very well. Although you can buy a fair number of note-books for hundreds less, the cheapest MacBook remains $1,099. A refurbished model, or one bought through Apple’s educational channels, can save you a modest sum, but that’s the best you can do if you prefer […]

That tired cliché states that little things mean a lot and when Apple removed the word “Computer” from the corporate name, many people understandably believed that Macs were going to be set on the backburner, letting them fend for itself, more or less. Certainly you had to believe the critics when Apple failed to give […]

I started the year with modest expectations about what might happen in the tech industry. You see, I am pretty satisfied with what I have, and so I don’t hang on every letter of speculation about, for example, the insanely great things that might be happening over at Apple Inc. Oh yes, at the beginning […]

You can bet that Apple’s conservative guidance about income for a subsequent quarter must take Wall Street by surprise. It seems as if they add a little to the estimate, read a few tea leaves, and come up with projections that are way off the mark. It’s almost axiomatic that so-called financial experts will assert […]