I’ve written from time to time about the difficulties in making money from online ads, and it only gets worse. When banners didn’t do the job, they became animated. When animated banners didn’t do the job, they became full-blown multimedia presentations. But in the endless effort to boost ad revenue — or at least get […]

My daily surfing appetite is satisfied by dozens of sites. Some are news-oriented, others entertainment, some not so easy to categorize. Most of them have ads of one sort or another, and that makes sense. You shouldn’t expect to get all this free content without someone else paying the bills. Just as you will encounter ads […]