So what’s wrong with Siri? Why hasn’t it realized its potential, since it was essentially the original smartphone digital assistant? Why has it been rated far inferior to Google Voice and Alexa? A key reason is said to  be Apple’s privacy policies. Unlike Google and Amazon, you aren’t the customer, thus ensuring far greater security when […]

It’s a known fact that Apple’s motives are often misunderstood by pundits and industry analysts. This may explain why the company often refuses to do what others demand that they do. Of course there’s always the possibility that Apple simply has better ideas, and its ongoing success ought to demonstrate that “troubling” fact. So we […]

Before I comment about yet another nonsensical article claiming poor iPhone X sales, let me remind you of Apple’s results for the December quarter. During the weeks in which it was available, it was the number one best selling smartphone on the planet. Number two was the iPhone 8 Plus, which explains why the average […]

You must know that Apple’s soon-to-ship HomePod smart speaker is doomed to fail. This all comes before anyone outside of the news media has spent any time with one, so why? Well, maybe that it’s a couple of months late, thus missing the lucrative holiday season, that it’s extremely ate to the party compared to […]