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    Getting Realistic About Mac Upgrades

    December 27th, 2016

    Apple has received its share of attacks this year, and some of it appears to be deserved. But I won’t dwell on the possibilities except for the device that used to be its most important product — the Mac. Up until the past year, you could usually depend on annual product refreshes. The usual setup was to […]


    Apple and Cheap iCloud Storage

    September 28th, 2016

    As you know, when you set up your iCloud account, you have a stingy 5GB of free storage. If you want more, you have to pay for it. Now the prices are competitive. For 99 cents you can have 50GB. Higher tiers include $2.99 a month for 200GB, $9.99 a month for 1TB, and $19.99 […]


    Newsletter Issue #851: Fleshing Out the Mac Lineup

    March 21st, 2016

    Note: I’m writing this column with the assumption that Apple does not plan to significantly alter the Mac lineup during its March 21st media event. Or at least there are no indications of such plans from the rumor sites, from the supply chains, or from the usual offenders when it comes to possible new products and services. […]


    Are the Latest iPad Reviews Ho-Hum?

    November 1st, 2012

    So the first reviews are in for the iPad mini and the fourth generation iPad. It’s pretty clear where the tech media stands, but how will customers react? Will Apple be able to keep up the sales momentum in the face of increased competition from the Google Android platform and the arrival of the Microsoft […]