Some of you have wondered whether the fact that I’m not writing as many columns means that I’m slowing down, or planning to retire. But it’s not about wanting to work less. It’s more about the fact that Apple is not the company it was when I started the original version of this site in 1999, and I’ve begun to repeat myself a little too often.

Then, Apple was just a couple of years coming out of a near-death experience. It wasn’t out of line to think that there wouldn’t be an Apple Computer for many more years, so those of us who embraced the platform by buying its products had to work harder to prove — maybe to ourselves — that it was the correct idea. And as Apple’s fortunes improved, to refute the fake news and ill-informed commentaries written about them.

Segue to 2020.

Continue Reading…

This article was posted on Monday, July 6th, 2020 at 12:00 AM and is filed under News and tagged with: Apple, Apple Computer.